Raven Tools is a leading site auditor, and it has evolved tracking and reporting abilities compared to several similar products. Use the Lighthouse extension to generate a report of the page’s performance, which also considers its security, accessibility, and quality. Page speed, much like usability, is a metric that Google considers when ranking your website. If your page doesn’t load quickly, users will bounce to another website since they didn’t get their answer quick enough. Our FAQFox tool can help generate topic ideas by crawling other websites and creating a list of things your audience is talking about online. SEO tools are programs that allow you to complete or improve a step in the SEO process.
- Many of the tools in this guide have some type of built-in AI functionality for SEO.
- You can go beyond just Semrush data by connecting 20+ other marketing data sources to further enhance your reports.
- A tool created by Google, PageSpeed Insights helps you understand the speed of your website and how you can go about improving it.
- The company should have a good reputation for service via various channels, including phone, email, live chat and/or community forums.
Tracking, Reporting and Analytics
If there are any paid features that they feel like they’re missing out on, I can confirm that there are other free SEO tools out there to help fill in the gaps. The tool is updated very frequently and their customer support is well-liked. I’ve used Screaming Frog since the beginning of my SEO career and couldn’t recommend it more,” says Lauren Galvez, an SEO consultant. Once you click on “Diagnosis,” SEOquake will run a quick SEO audit, which includes a page analysis, site compliance and mobile compliance. You’ll notice green check marks that indicate what you’re doing right and red warning signs that show what you can improve. The dashboard offers instant access to reports, monitors, and analysis tools.
Best free SEO tool for tracking and analyzing your site traffic
SE Ranking is particularly valuable for agencies with multiple clients or businesses managing several websites. The white-label reporting and client access features make it professional enough for client work, while the pricing remains more accessible than enterprise agency platforms. KeySearch hits the middle ground between basic tools and expensive platforms. It provides solid SEO features with good SEO Anomaly data quality at half the price of many competitors. These 30 free SEO tools can be a huge help at little to no cost (though some have paid plan options).
SEO changes quickly, and using software that evolves with new algorithm updates, new data integrations, and improved features makes a real difference over time. From crawling to keyword research, it highlights different stages of SEO, and it’s skillful at monitoring developments in your campaign. On both local and national fronts, Moz Pro gives an exceptional outlook on visibility. Its reports help you implement authentic recommendations, linking opportunities, and content quality considerations.
Pricing and Fees
I like that Google Search Console monitors, debugs, and optimizes your website — and you don’t need to know how to code to benefit from this tool. Users trust Similarweb for its accurate, granular, and comprehensive digital insights. The platform is praised for its ability to identify top-performing keywords, analyze competitor strategies, and provide actionable data that drives growth.
It allows you to check whether there is structured data marked on your site and the validity of this data. With our site speed test tool, you can analyze the page opening speed of your site in detail, both on mobile and desktop. The Website Analyzer tool lets you find out the missing or faulty parts of your website and also informs you about the technical SEO details.
Backlinks are crucial for getting your website to rank well on Google. However, the outreach process is daunting and can feel a lot like cold calling. With BuzzStream, you can easily research the appropriate people, come up with effective email messages, and track who’s accepted each link request. This free SEO tool measures and reports the user experience of your website on mobile and desktop using Google’s Core Web Vitals. It also identifies problems and suggests changes you can implement to improve the page’s speed.
Whether you’re a blogger, a SaaS company, or a local business, SEO tools are 100% necessary to compete on search engines. The more high-quality backlinks you have, the higher your ranking in search results. You need to seek out high-quality websites to link to your website actively. The “Siteliner Free” allows you to analyze up to 250 pages per month. The paid version, the Siteliner Premium, costs 1c per page and can scan up to 25,000 pages monthly.